Reputation grade
F
Peer-relative, A–F
Insurer profile · Hippo · NAIC + CMS
Hippo Insurance's complaint record, claim-denial rate and reputation grade, drawn from published NAIC complaint data and CMS Transparency in Coverage.
The verdict
Hippo Insurance earns a F reputation grade - a significantly worse record than peers, according to the NAIC's published complaint index, its ratio runs 2.34, above the 1.0 market average.
Grades are peer-relative within PlainInsurer's dataset. A high complaint ratio is not proof of wrongdoing, larger insurers draw more complaints by volume, which the index normalises.
Reputation grade
F
Peer-relative, A–F
NAIC complaint index
2.34
1.0 = market average; lower is better
Est. complaint volume
~10,893
across 38 states, index-derived
NAIC complaint index vs the market average and the dataset range (1.0 = market average; lower is better)
Lowest complaint index in PlainInsurer's dataset: 0.23
0.23 complaint index
Market average complaint index = 1.0 (NAIC benchmark)
1 complaint index
Hippo Insurance: complaint index 2.34
2.34 complaint index
Highest complaint index in PlainInsurer's dataset: 3.87
3.87 complaint index
What this shows Hippo Insurance's complaint index of 2.34 is 134% above the 1.0 market average for a carrier of its size.
Hippo Insurance vs. the full rated-insurer dataset
Complaint index across all rated insurers, bucketed (100% = market average)
234% 13th percentile more affordable than 13% of 72 rated insurers
Each bar is a band; taller bars hold more rated insurers. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source NAIC published complaint index (2024) · 2024
Each point is a rated insurer, placed by raw complaint count and its size-normalized composite score (lower is better). Complaint counts rise with scale on their own, this shows whether Hippo Insurance's score tracks its volume or beats it.
| Line | Est. complaints | Complaint index | States active |
|---|---|---|---|
| Home Insurance | ~10,893 | 2.34 | 38 |
According to PlainInsurer's dataset, Hippo Insurance has a lower (better) NAIC complaint index than 13% of the 72 rated insurers it tracks and ranks #14 of 17 carriers by complaint ratio in Home Insurance.
Hippo Insurance, part of Hippo, carries a F reputation grade in PlainInsurer's dataset, with a composite score of 6.4 (higher means more consumer friction relative to size). Its NAIC complaint index of 2.34 sits above the 1.0 market average, meaning policyholders escalate more disputes to regulators than is typical for a carrier of its premium volume.
Hippo Insurance does not appear in the CMS marketplace claim-denial file, which covers individual-market health issuers, common for auto, home and life carriers. The carrier reports activity across 1 line of business.
In short: complaint and denial data show how Hippo Insurance compares to peers, not what your own claim experience will be. Weigh price, coverage terms and state licensing before any purchase. Source: NAIC Consumer Information Source complaint data (2024). Reputation grade computed by PlainInsurer from public NAIC data, see methodology.
Other F-graded carriers in PlainInsurer's dataset include Kemper Auto and Root Insurance, and the closest overall composite score to Hippo Insurance's 6.4 belongs to UnitedHealthcare of Arizona, Inc. (6.2).
Carriers with the same peer-relative reputation grade
| Insurer | Grade |
|---|---|
| Kemper Auto | F |
| Root Insurance | F |
| Dairyland Insurance (Sentry) | F |
| Direct General (Allstate) | F |
| Ambetter (Centene) | F |
Carriers with the nearest overall composite score (6.4)
| Insurer | Composite score |
|---|---|
| UnitedHealthcare of Arizona, Inc. | 6.2 |
| UnitedHealthcare of Oklahoma, Inc. | 6.8 |
| AmeriHealth Caritas North Carolina, Inc. | 5.6 |
What to do with this
How to act on Hippo Insurance's complaint and denial record.
Complaint ratios normalise by premium volume so larger carriers are not penalised for writing more policies.
Hippo Insurance is filed with the NAIC under company number 15702. Search that number directly in the NAIC's own public consumer-information tool to cross-check this page against the primary source.
Verify on NAIC Consumer Information SourceSource: NAIC published complaint index data Complaint index, reputation grade for Hippo Insurance · 2024 NAIC complaint index aggregates state-DOI consumer complaints, normalized against premium volume (1.0 = market average). Denial rates from CMS Transparency in Coverage PY2025. Reputation grade is PlainInsurer's peer-relative methodology applied to this public data.
The full PlainInsurer extract, covering every insurer including Hippo Insurance, is available as CSV and JSON. Underlying federal data is public domain; see our methodology for the compilation and grading method.
Data: NAIC published complaint index (2024). Not affiliated with NAIC or CMS.
Every figure on PlainInsurer comes directly from NAIC MCAS and CMS Transparency in Coverage data; no editor types in numbers. See our editorial standards or methodology, or report an error. Data current as of 2026-07-28. Grades measure only the published complaint/denial data; we don't recommend any insurer or policy.